Have you ever wondered why coffee can have such a diverse range of tastes and aromas? The secret lies in the captivating world of coffee roasting. It's not just the variety of beans that contributes to the rich flavors; the meticulous roasting process brings them to life.

Coffee roasting is an art form that breathes life into raw, green coffee beans. There are carefully controlled temperatures and precise timing involved to roast coffee beans. The result? A symphony of flavors and aromas that dance on your taste buds.

What exactly does a coffee roast mean?

The timing and temperature of the coffee roasting process are like the conductor's baton, directing the development of taste, acidity, body, and aroma. Four major types of coffee roasts contribute to giving you a perfect cup of joe. A light roast captures the beans' vibrant origin flavors, while a dark roast unveils bittersweet depths. Medium roasts strike a harmonious balance, showcasing a delightful array of flavors.

So, the next time you sip your favorite brew, remember those beans' journey. Appreciate the artistry behind the roasting process, for it is the key that unlocks the captivating world of coffee's flavor and aroma.

Let's Know More About Each Of Those 4 Coffee Roasts.

Light Roast:

  • The roasting duration is smaller in the Light roast coffee; the temperature is between 356°F (180°C) and 401°F (205°C).
  • The light roast preserves the original characteristics of the coffee beans, including their original flavors, acidity, and floral or fruity notes.
  • Light roast coffee generally has a light body, bright acidity, and more pronounced caffeine content.
  • It often gives the flavors like citrus, berries, floral undertones, and a subtle sweetness.
  • Brewing methods like pour-over, drip brewing, and single-origin espresso highlight the delicate flavors of light roast coffee.
  • Popular light roast coffee beans include Ethiopian Yirgacheffe, Costa Rican Tarrazu, and Kenyan AA.

Medium Roast:

  • Medium roast coffee is roasted for a slightly longer time, with temperatures ranging between 410°F (210°C) and 428°F (220°C).
  • This coffee roast strikes a balance between the original flavors of the beans and the development of new flavors through caramelization and Maillard reaction.
  • It offers a well-rounded flavor profile with a medium body, moderate acidity, and a hint of sweetness.
  • Medium roast coffee may feature chocolate, nuts, caramel notes, and a subtle fruitiness.
  • Brewing methods like drip brewing, French press, and espresso work well with medium roast coffee.
  • Popular medium roast coffee beans include Colombian Supremo, Guatemalan Antigua, and Brazilian Santos.

Medium-Dark Roast:

  • Medium-dark roast coffee is roasted at temperatures between 437°F (225°C) and 446°F (230°C), slightly darker than medium roast.
  • This roast level brings out more caramelization and bolder flavors while retaining some original bean characteristics.
  • Medium-dark roast coffee tends to have a fuller body, lower acidity, and a richer, more robust flavor profile.
  • It often exhibits flavors like dark chocolate, toasted nuts, caramel, and a hint of smokiness.
  • Brewing methods like drip brewing, espresso, and French press can bring out the complexity of medium-dark roast coffee.
  • Popular medium-dark roast coffee beans include Sumatra Mandheling, Brazilian Cerrado, and Costa Rican Tarrazu.

Dark Roast:

  • Dark roast coffee is roasted at temperatures ranging from 464°F (240°C) to 482°F (250°C) or higher.
  • The longer roasting time results in significant caramelization and oils on the surface of the beans, leading to a dark, shiny appearance.
  • Dark roast coffee offers a bold, intense flavor profile with a heavy body, low acidity, and reduced caffeine content.
  • It often features flavors like dark chocolate, roasted nuts, smoky undertones, and sometimes slightly bitter.
  • Brewing methods like espresso, French press, and Turkish coffee are popular for dark roast coffee.
  • Popular dark roast coffee beans include Italian, French, and Viennese.


From the delicate brightness of a light roast to the bold depths of a dark roast, each cup holds a story waiting to be savored. The artistry of roasting coffee beans transcends mere beans, shaping the very essence of the coffee experience. It's a journey of exploration, where every sip uncovers new depths of flavor. 

Embrace the magic and savor the countless possibilities that Knock UP Coffee has to offer. They source their coffee beans solely from reputable providers and delicately roast them to bring you the best flavor in each cup.


  1. Which roast is best for a bold and intense flavor?

Dark roast coffee is your best bet if you prefer a bold and intense flavor. The longer roasting process creates deep, smoky notes and a full-bodied cup of coffee. Dark roast beans often have a bittersweet taste profile, making them perfect for those who enjoy a robust and rich flavor experience.

  1. Which brewing methods work well with medium roast coffee?

Medium roast coffee is versatile and pairs well with various brewing methods. Drip brewing, French press, pour-over, and espresso are all excellent choices for extracting the nuanced flavors of medium roast coffee. Each method offers a slightly different taste experience, allowing you to explore and find your preferred brewing style for medium roast beans.

  1. How can I choose the right roast for my taste preferences?

The best way to discover your preferred roast is through tasting and experimentation. Start by trying different roast levels and paying attention to the flavor profiles that resonate with you. Consider your preference for acidity, body, and intensity of flavors.